Helen Bulwik will be moderating a discussion titled “OMNI-CHANNEL RETAILING: THE CHANGING FACE OF ONLINE RETAIL STRATEGIES” next Thursday, May 23rd at the San Francisco AGC monthly lunch event series. The discussion will focus on how retailers can bridge the gap between the online and offline shopping experience - how to use physical stores in conjunction with the information-rich online shopping experience to influence customer behaviors. Although Omni-channel retailing is relatively new, panelists will share their experiences and explain why gaining a single customer view along with shopping behaviors and preferences will be crucial to retailers’ competiveness in the future.
Helen's career has focused on developing and executing strategies for business development and growth for leading retail and consumer companies. To contact or learn more about Helen, visit her Newport Board Group partner page.
