Advice for CEOs

In a recent blog, I discussed trends that are converging to create an opportunity for the $470 billion U.S. franchise industry to expand into new franchise concepts. Specialized technology-based services represent an opportunity for franchising to expand beyond its traditional confines of retail services.

In several recent blog articles, I explained the distinctive advantages of the franchise business model. Entrepreneurs who have developed a localized, replicable business model should understand the option to franchise their business—especially because franchising has moved well beyond its traditional footprint in fast food, car repair etc. into a broader range of service businesses.