Advice for CEOs

Newport Board Group Managing Director Michael Evans co-leads Newport’s practice in the San Francisco area. As a partner with Ernst & Young for over 30 years, Mike served the Real Estate and Construction industries and was also a senior partner for Quality and Risk Management. His experience with middle market entrepreneurs includes advising many small-medium clients in Silicon Valley.

As I said in my previous post, there’s only one way for CEOs and leadership teams to escape the Value Proposition Epidemic, which plagues over 90% of emerging growth companies attempting to break through No Man’s Land.

This article was previously published on the All Business section of the Forbes website on August 12, 2013. Michael Evans is a regular contributor offering small business advice to All Business followers. For more great small business articles visit AllBusiness.com, AllBusiness Experts and subscribe to Newport's blog.

For your emerging growth company to be successful, it is vital that you move in the right direction to obtain both operating financing and financing to fund your growth. In our previous article, we detailed three steps to help your company get and keep bank credit.

In our previous article, we discussed the need for middle-market companies to have both working capital and capital to fund their growth to become a successful entity. But how do you start? What are the essential steps you should take to obtain the financing you need for your company?

Most CEOs are unaware of a festering problem that plagues the majority of emerging growth companies. It’s a malady that can go undetected and be damaging to an organization, affecting customer experience while hindering communication and execution at the most critical stage of corporate growth.